Highlights of Our Year-Long Achievements

• With Klaviyo as Email Marketing platform, we automated email campaigns and streamlined the email flows to reach customers at various touchpoints. Our detailed tracking and statistics reports played a crucial role in the success of email campaigns for our client.
• We performed an in-depth analysis of the client’s subscriber list and current customer base, meticulously segmenting them according to their past purchases and interests. This segmentation allows us to tailor personalized newsletters, strategically targeting each group to enhance customer retention.
• Built high-quality emails that resonated with the client’s audience.
• Developed E-Mail marketing strategies best suited for the client’s customer base.

 

Why Us for the Client?

Client: DecoratorsBest
Industry: Home Decor
Location: USA

DecoratorsBest was launched by interior designer Barbara Karpf in 2004. She believed that everyone deserves a beautiful home. DecoratorsBest has been the pre-eminent e-commerce company for interior designer products. They carry over 200,000 luxury fabrics and wallpapers from the finest brands in the world.

The brand aimed to cultivate audience connections and retain current customers via E-Mail Marketing, leading them to enlist Saevah as their trusted service provider.

 

So, what was our game plan?

With a keen focus on nurturing audience relationships and retaining valued customers, the brand turned to Email Marketing as a powerful marketing channel. Email Marketing is all about sending personalized emails to connect with a specific audience, boost customer relationships, and promote products or services. Our approach showcased how well-crafted emails can work wonders. Recognizing the importance of this strategy, they chose Saevah as their go-to service provider due to our reputation for reliability and effectiveness.

Our partnership was forged with the shared goal of creating meaningful connections through customized email campaigns, ensuring customer engagement and loyalty. Our effort aimed to underscore the brand’s commitment to staying connected with their audience, and we take pride in contributing to their success in this endeavor.

Our services provided the following key benefits:

• Targeted audience segmentation to increase engagement and reach an inactive customer base.
• Identified and implemented the best time to send emails which gave maximum impact on the E-Mail opening rate.
• User friendly and creative E-Mail Newsletter designs, specifically utilizing GIFs.
• Created email flows that respond to customer behaviors on the website, including addressing shopping cart abandonment and welcome emails.

 

Our Accomplishments

• Achieved a noticeable rise in E-Mail open rates and click-through rates.
• Re-engagement E-Mail campaigns successfully sparked interest and activity within the dormant subscribers.
• Our email marketing efforts proved effective in improving customer retention and increasing purchase frequency.
• Used A/B testing to refine and improve various newsletter elements.
• Targeted E-Mail campaigns resulted in higher levels of customer engagement and interaction.
• Consistent email communication played a key role in strengthening brand loyalty, ultimately contributing to a notable increase in positive brand reviews.

Ready to elevate your brand’s success through effective email marketing strategies? Let us help you build stronger connections with your audience and achieve measurable results. Contact us today to discuss how our customizable email marketing services can propel your business forward. Your success story begins with Saevah.